“Discover the new age of marketing”
Regional Account Manager LinkedIn
HEAD, PROGRAMMATIC DIRECT, SEA, GOOGLE
Head of MARKETING
VICE PRESIDENT AXIATA GROUP
Chief Executive Officer GoCar
20+ Industry Speakers & 250+ delegates. The most exclusive gathering of South East Asia leaders in social media marketing.
Regional Account Manager
PEDRO URIA RECIO
Head of PHD Malaysia
REGIONAL CHANNEL SALES MANAGER & STRATEGIC PARTNERSHIPS MANAGER ASIA
Chief Executive Officer
Co-Founder & General Manager
Best Selling Author, SEJ Top 100 Women in Tech Influencer, The Oracles Member
Silicon Valley Startup Marketing
Head of Marketing
Managing Director Asia Pacific
TIM SAE KOO
CEO & Co-Founder
Social Media Strategist
CASIE LANE MILLHOUSE-SI0NGH
Facebook Ad Strategist
ANG SHENG WEN
Co-founder & CTO
WEALTH MASTERY ACADEMY
MEI SZE CHOO
HEAD, PROGRAMMATIC DIRECT, SEA
CHIEF EXECUTIVE OFFICER
GROWTH MARKETING CONSULTANT
The Social Media Innovation Conference will help you address the social media challenges and opportunities to create the greatest positive impact on your social media marketing strategy.
Key Take Away:
Interested in Sponsorship & Exhibitor Opportunities? The Social Media Innovation Conference offers flexible sponsorship options to align with your objectives including day, session, and social event sponsorship packages. We can tailor a package according to your needs and budget.
Renaissance Kuala Lumpur Hotel
Jalan Ampang, Kampung Baru,
50450 Kuala Lumpur, Federal Territory of Kuala Lumpur
3.1572° N, 101.7051° E
For more information, kindly contact
regional account manager
Cally currently sits as a Regional Account Manager for LinkedIn Talent Solutions in Singapore focusing on the Southeast Asian Market. She has looked after the Southeast Asian market in for the Talent Solutions vertical since 2016.
Prior to LinkedIn, Cally began her career as a teacher in Hong Kong and moved on to work with Singapore Airlines and Facebook upon her arrival to Singapore in 2013.
head, PROGRAMMATIC DIRECT, SEA
Hugo currently leads Programmatic Direct, DoubleClick for South East Asia. Prior to Google, he was the programmatic lead at Rubicon Project in Paris, where he spent over 6 years in the early days of programmatic. Hugo is a pioneer in Programmatic advertising and had worked with leading global brands, as well as publishers to help put together deals that drove significant results for brands. He had also led several educational summits for advertisers and publishers that aimed to drive greater awareness in programmatic.
HEAD OF MARKETING
Vadim Fink is the Head of Marketing at Mindvalley where he oversees all global digital marketing initiatives of the company. In the last year he developed and implemented organic traffic strategies centred around SEO, content and Social Media. Today Mindvalley’s fans consume more than 70.000 hours of video content every single week!
Prior to Mindvalley he was running an online marketing agency in Germany and helped companies in the human resources, publishing and e-commerce industries grow their revenue through SEO, digital advertising and social media.
PEDRO URIA RECIO
AXIATA GROUP BERHAD
Pedro URIA RECIO is a strategic and hands-on marketing leader with 15 years track record in technology, focused on advanced analytics and digital in emerging Asia.
Pedro leads analytics across the subsidiaries of Axiata Group, a conglomerate with a diverse portfolio in digital services, mobile networks, and communications infrastructure in ten countries in South and South East Asia. With a cross-functional team of business consultants, data scientists and digital professionals, Pedro focuses on marketing analytics, digital marketing, artificial intelligence, robotic process automation and network analytics.
Prior to this role, Pedro was a management consultant specializing in strategy and marketing, in the telecom, technology and banking industries at McKinsey & Company, where he focused on analytics, process digitization, customer experience, digital go-to-market and transformational programs.
Pedro also worked in IT strategy and architecture in Veolia Water Asia Pacific, as well as in Research & Development in France Telecom. Pedro holds an MBA from the University of Chicago Booth School of Business and a bachelor’s degree in engineering. Pedro is passionate about nature, running and literature.
Chief Executive Officer
Currently the Chief Executive Officer at GoCar Mobility, the fastest growing legal car-sharing platform in Malaysia - recently acquired by Mayflower Car Rental, a subsidiary of Tan Chong Group. Now located in 80+ locations with 180+ GoCars on the road spread across Klang Valley and Langkawi. He is responsible for growth, expansion, marketing, operations, partnerships, business development, and stakeholder management.
Prior to GoCar, he was the Marketing Director at MaGIC. Primarily responsible for leading and strategising the digital roadmap to create regional awareness and engagement for MaGIC's brands, programs, and projects across the ASEAN region. He was also the lead digital strategist for MaGIC Accelerator Program Cohort 1, MaGIC Academy MA2014 & MA2015, and e@Stanford Programs - a partnership with the University of Stanford.
Head of PHD Malaysia
Eileen’s advertising journey started with Starcom Mediavest on Procter & Gamble business. Digital at heart, Eileen created Malaysia’s first social campaign for Head & Shoulders in partnership with Friendster in 2005 in an era when the term social media was not even coined yet – the campaign went on to be recognized by Campaign Asia as the Most Innovative Digital Campaign.
Eileen Ooi joined PHD at the back-end of 2016, taking over PHD Malaysia’s leadership. Full of energy, she spends her days advocating for rising media talents in Malaysia and creating new industry conventions. Since taking helm, she has led PHD Malaysia to numerous new business, doubled digital billings, piloted new beta digital projects in the areas of data marketing, dynamic creatives and AI-led chat bots, and witnessed agency headcount growth of 150%.
REGIONAL CHANNEL SALES MANAGER & STRATEGIC PARTNERSHIP MANAGER, ASIA
Baljin Gill currently leads channel sales and alliances for Tealium in Asia. He’s responsible for building the partner network and enabling digital agencies, system integrators and consulting companies on the Tealium platform.
Before Tealium, Baljin worked as a regional business director with an independent digital agency to build their enterprise technology practice in Asia. Baljin was also an early employee in Lazada back in 2012, based out of Malaysia and was given the task to build the customer service team and implement customer service processes from scratch. Baljin is currently pursuing his MBA at Strathclyde University and is a graduate in software engineering from Limkokwing University.
CO-FOUNDER & General Manager
After completing her MSc in Management at Neoma Business School in France in 2006, Maelle Pochat started her career in product management and marketing at Yves Rocher, leading international cosmetic brand. Maelle moved to Singapore in 2011, where she invested in Alexia Sichere's e-commerce startup Foxysales.com and joined as managing partner.
In 2015, Maelle and Alexia co-founded their second start-up TryandReview.com, an independent website for genuine and non-paid consumer reviews in Asia. They started this new tech venture as they believed in giving brands the confidence to put their consumer voices front and center in marketing content strategies. Indeed, Beauty & FMCG brands can now leverage on Try and Review to get authentic user-generated content and boost sales.
Best Selling Author, SEJ Top 100 Women in Tech Influencer, The Oracles Member, and has advised over 200 start-ups in Silicon Valley
Silicon Vallery Startup Marketing
Sweta is an insightful speaker and has helped many high-growth start-ups thrive even during their biggest downfalls. Founders love working with Sweta because she brings impact and creativity to the table. She loves sharing her experience with other founders and inspires them to lead successful high-growth companies.
Sweta has taken failing start-ups and raised them back to life. And guess what? She has documented everything so that you can emulate her success within your organization. Entrepreneurs and founders have the passion going for them but sharing their contribution with the world requires much more. You’ll learn how Silicon Valley start-ups can perpetuate real growth.
Managing Director Asia Pacific
In his current role as the Managing Director for AdParlor in Asia Pacific, Dheeraj is the country head of Malaysia and Cambodia, responsible for building the digital marketing agency business for AdParlor in Asia Pacific and also for developing the creative, tech and data capabilities within the agency.
He is also the Chief Strategy officer for his markets, owning the entire Comms planning of the clients and helping them through the digital transformation journey. Dheeraj started his career with L.G Electronics, India, and has worked with content production company STPL and with Mindshare India as Senior Director Strategy for its Mumbai office. In his last assignment as the General Manager and Head of Strategy for Mindshare Malaysia, Dheeraj was part of the senior management of the agency.
Tim Sae Koo
CEO & Co-Founder
Tim Sae Koo is the CEO and co-founder of TINT, a user generated content marketing platform that has helped over 5000+ brands in 172 countries deliver trust across all touchpoints by humanizing their marketing with authentic customer generated content.
Tim built the company to be profitable within 4 months of launch and has helped TINT grow to 30 employees in three countries around the globe. Working with brands like Krispy Kreme, Atlantis, T-Mobile, iHeartMedia, and more, TINT has extensive experience to help brands create authentic and personalized content experiences.
When he’s not spending time growing the company, he focuses most of his time on creating a unique company culture, which has led his team to be the most profitable, least funded company in the space.
Nestlé Nespresso Malaysia
Eve Fong is the Digital and E-Commerce business lead for Nespresso Malaysia, responsible for driving the overall digital business for the market. This not only includes the acceleration of the e-commerce growth for the market but also the spearheading of digital marketing initiatives to bring to life the Nespresso brand story.
With 13 years of solid experience in providing digital and eCommerce solutions, driving marketing and brand towards achieving business goals as well as sales growth, and designing and establishing effective OMNI channel user journeys for brands such as Nespresso, Domino’s Pizza Malaysia & Singapore, Toyota, Lexus, Sunway Hotels and others.
Proven track record of being able to leverage different functions and tools of digital as well as in traditional marketing (CRM, Brand, Social Media, Traditional Media, Digital Media, PR, Word of Mouth) to spearhead growth and solve business challenges, in diverse environments, from start-ups to QSR and FMCG companies.
An advocate of utilizing data and a firm believer of a customer centric approach, she is passionate about leveraging on digital and technology to help brands create good, measurable customer experiences that lead to high-performing, sustainable businesses that gives value to both its customers and internal stakeholders.
Social media strategist
Kazi Nowrid Amin is a passionate Digital Marketer with 6 years Job experience. Currently he is working with IQI Global (Real Estate Agency) as Digital Marketing & Social Media Strategist since December 2016. He is in-charge of the digital marketing team, contributing to IQI to grow and make strong presence in the digital world. In addition he is also performing the role of social media marketing trainer to train real estate negotiators of IQI Global.
He worked with several multinational companies like – SGS, Ajinomoto and Saltside technologies in Bangladesh. He also worked with the leading newspaper in Bangladesh named “The Daily Star”. Nowrid believes learning is a continuous process. He earned an MBA in General management. He is certified with Google adwords certification in Search and Display marketing.
Boye is an online and mobile marketing expert with a big entrepreneurial heart. He has successfully started companies around the world and he also held executive positions in global company within business development, branding and marketing. Boye frequently speaks at conference and events and is also an advisor at Founder Institute, Ideabox Jakarta and Copenhagen Business School.
think social asia
Kishan S. is super passionate about everything social and is a seasoned social media strategist. He is the founder of ThinkSocial.Asia which is the world's first social ad blog focused on Asia. He founded the blog with the aim of curating conversations and generating discussions around the latest stories and trending topics in the Asian World of Social and beyond.
His previous work experiences include strategy, performance, ad ops, software development and research roles in social media marketing. He has also managed social media campaigns for large consumer brands including Singtel, Globe Telecom, Telkomsel, Volvo, Lux, Panasonic, HTC, Mediacorp and McDonalds. In his day job at Socialbakers, a leading social media analytics firm, he partners clients to uncover business insights that help maximize their social media ROI.
CASIE LANE MILLHOUSE- SINGH
fACEBOOK AD STRATEGIST
Here's the deal… Casie's a chatbot & a human. She helps growing companies and brands drive ROI using the best-in-class targeting abilities in the digital ad market with Two Lane, her Facebook & Instagram Ad Agency.
ANG SHENG WEN
CO-FOUNDER & CTO
WEALTH MASTERY ACADEMY
Ang Sheng Wen is an entrepreneur that is passionate in IT and embrace how technology help improve lives. With 15 years of experience in technology and entrepreneurship he has co-founded several companies in IT software development, education, training and marketing. His role has been setting up the IT infrastructure and systems of the companies and to grow the companies with cost efficient IT implementation and increase operation efficiency.
Ang is the founding partner of Wealth Mastery Academy Sdn Bhd in education and training of wealth creation seminars and courses that provide individuals knowledge in creating owns wealth, and founder & CEO of MarketSense ICT Sdn. Bhd. providing technology solutions in online marketing.
He graduated from State University of New York at Buffalo as Bachelor of Science in Electrical Engineering and minor computer science. Prior to venturing into his own business, he joined Syabas Technology Sdn Bhd as a Senior Firmware Engineer. He gained vast experience in embedded software development and systems on chip architecture.
MEI SZE CHOO
Choo Mei Sze is a host, emcee, speaker and a columnist. This fun-loving lass has graced the covers of magazines in Malaysia and Singapore ranging from Cleo, Sequoia and Urban Health.
An emcee in high-demand means Mei Sze has built a strong repertoire of clients ranging from technology to pharmaceuticals, and automobiles to lifestyle.
As the first youth ambassador for the National Cancer Society of Malaysia (NCSM), she has been invited on numerous occasions internationally to give motivational talks to the youth about her journey on battling the Big-C, and the importance of positive thinking.
Mei Sze is also a PHD holder in developmental psychology and is working to assist youth development through the media by hosting shows related to youth, and sending strong and encouraging messages through her columns.
FOUNDER & chief executive officer
Derek Toh is the Founder and CEO of WOBB, a mobile job search platform that helps employers hire young jobseekers (Gen Y and Z). The platform has won multiple awards including Alliance Bank Bizsmart Academy Top 20, DIGI WWWOW Awards Mobile e-commerce Top 5, and featured on TechinAsia, The Edge, Focus Malaysia, The Star and BFM89.9.
WOBB is a partner with Linkedin and is one of the few Malaysian startups funded by Cradle Fund, a government-linked body incorporated under the Ministry of Finance of Malaysia.
Derek is a mentor at McKinsey and Co’s Youth Leadership Academy, and has worked with some of the brightest young talent in Malaysia. He has been on a debate moderated by BBC World News and speaks at corporate, government and startup conferences, sharing his thoughts on entrepreneurship, innovation, and the future of work.
He completed the Stanford Entrepreneurship Program in 2014, where he learned from top mentors in Stanford University and Silicon Valley in developing the foundations of WOBB.
Derek was previously an Associate Director and Global Top Performer at Robert Walters, a top international recruitment firm. In his early career, Derek was a fellow of the ACCA and an auditor with Ernst and Young in the UK.
GROWTH MARKETING CONSULTANT
A passionate marketer with over 20 years of experience at a senior management level across range of industries like Education, Telco, FMCG, Cosmetics & Beauty, Consulting and Start-ups. He builds and leads marketing teams to grow a business through the effective use of modern marketing strategies. On the side he also acts as a speaker and mentor on marketing, personal and employer branding.
Roberto is a multi-generational marketer who blends the 'test, measure, iterate' style of modern digital marketing with the evergreen fundamentals of brand management. He has extensive experience in the full marketing process – strategy, research, product development, pricing, sales distribution and merchandising, advertising, media, events, PR and digital/social marketing.
He has built and led marketing teams from 5 to 25 people at these companies in Malaysia and Indonesia: Celcom, XL Axiata, LÓreal, British American Tobacco, IMU (International Medical University, Vocanic, LUX Asia Pacific & KFIT.